CAI Live Webinar
January 28, 2026 | 1:00 PM CST - 2:00 PM CST
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The Psychology of Reserves
Join us for an insightful webinar designed specifically for community association leaders exploring the psychology of reserves. Reserves aren't just numbers on a balance sheet—they’re about trust, stability, and the future of your community. Yet many associations face strong owner resistance when it comes to increasing reserves.
In this special session, legal expert David Graf and reserve specialist Bryan Farley will explore the psychology of reserves—why owners push back, and how managers and volunteers can respond with empathy, clarity, and confidence
Our Panel of Experts will cover:
- The psychological factors behind owner resistance
- Proven strategies for framing reserve issues effectively
- Communication techniques that build trust and reduce conflict
- Real-world examples and role-play scenarios to sharpen your skills

